WebP images
User experience
Using WebP images helps to reduce page loading time and improves user experience by providing an enjoyable browsing experience.
Privacy
WebP images do not contain any private or sensitive information. It doesn't use any metadata or EXIF data to store information about the image and its origin. This means that no private or sensitive data is leaked when using the WebP image format.
SEO
Using WebP images on webpages can help increase page speed and thereby help improve website rankings on search engines, as page speed is a major factor in SEO.
Meaning
WebP is a royalty-free image format from Google, which produces images that are up to 90% smaller than JPEG. It achieves this by using technologies such as predictive coding and a revolutionary compression algorithm.