Internal linking

Internal linking

User experience

By providing internal links, users are able to navigate from one page to another with ease, without having to laboriously search for the information they desire. This promotes user satisfaction.

SEO

Internal links provide a way to transfer more authority to other pages within the website, and this can help to improve your website's overall SEO performance.

Meaning

Internal linking is the process of linking page elements to other pages within the same website. It serves to increase user experience, navigation and retain traffic to your website.