Meta tags in website SEO

Meta tags in website SEO


Meta tags are pieces of code found in the header of a website, which provide information such as the website’s title, description and keywords.


Search engine optimization can be improved by customizing the meta tags of a website; they help search engine spiders to rank and index the website.


Meta tags can be used to reduce the risk of XSS attacks.


Meta tags can contain information on how users’ personal data is handled, such as whether it is shared with third-parties.

User experience

Meta tags can make websites more user-friendly; they can prevent the browser from scaling the page width and set a page’s viewport.


Meta tags can be used to market a website or product by including keywords and descriptions that target desired customer audiences.